Easy access to content
The most important reason as to why digital magazines are preferred is that we spend a lot of our time online. Not limited by any time of day, our reading habits involve extensive use of online information. Digital publications make it simpler for us to save our favorite articles, share them, make a community, and discuss online.
Instantaneous Access
Buying and reading digital magazines is no doubt a quick and easy process. Sitting at the comforts of our home, one can instantly buy the digital edition of his choice. It can be accessed and read anytime, anywhere - during travel, lunch-break, or while waiting at a coffee shop. Rather than handling a heap of books, one can access information, instantaneously on his fingertips.
Portable and Convenient
Digital magazines are portable and can be accessed as per a user's convenience. With digital magazines, a reader can carry multiple issues together instead of carrying multiple printed magazines.
Global Presence
Once published, a digital magazine will be globally available. An author can reach a worldwide audience to share his story and thoughts. Geographical borders are thus no more a barrier.
Moreover, the readers may easily share digital magazines among their friends and family, which further enhances the publication's user base.
Interactivity
Being more interactive than printed versions, digital magazines provide a better user experience. In addition to adding highly engaging images, audio, and video, one can pique users' interest by showcasing enthralling 360-degree views, pop-ups, web links, and many other interactive elements.
An author can further enhance user engagement by making two-way communication possible, using push-notifications and feedback forms.
Cost Efficient
When compared to similar processes for printed magazines, the creation and distribution process of digital magazines is much more cost-effective. There are no additional expenses on printing, binding and delivering. And yeah, you got it right, no losses occur due to unsold copies.
Analytics
Digital analytics services help authors gain an in-depth understanding of user behavior and usage statistics. One can easily check who is clicking on the pages, reading the content, liking or disliking, and sharing on social networks. Getting this level of usage analytics is just not feasible for traditional printed magazines. Digital analytics services help authors gain an in-depth
Sustainability
With an infinite life-span, a digital publication remains the same, even after years of usage. Printed magazines, however, deteriorate with each passing year. There are also chances of the print getting lighter, paper quality degradation, and similar issues.
Monetization
Authors can sell a variety of well-placed ad spaces or advertise their own services or products. Not only can they use digital features to create interactive ads, but also better target their audience, resulting in better conversions and increased sales.
Easy to Update
Editing text in a print magazine is nothing less than a nightmare. Once the copies are printed, it becomes impossible to modify anything. In that case, the only solution is printing a completely new edition. Editing a digital magazine, however, is extremely easy. An author can easily edit the text, keeping the layout and number of pages the same. Thus, an up-to-date magazine is a matter of a few updates.